As more organizations are looking for ways to be more “green”, many are using USB flash drives to distribute documents that would normally be printed.  Using flash drives to electronically distribute documents and marketing materials reduces waste while providing a useful gift to recipients.

In a remarkably green gesture, the Country Music Association is using USB flash drives, purchased from Bespoke|USB, to distribute their press kits for the upcoming “42nd Annual CMA Awards” on Wednesday, November 12th at 8/7c on ABC .  In addition to reducing their paper usage and saving time & money, the CMA will also be able to provide artist photos, album cover art and more by loading their press kits on memory sticks.

We applaud the Country Music Association on their usage of USB thumb drives as a green alternative to traditional printed press kits and look forward to more organizations following in their footsteps. To learn how your company can use USB flash drives to reduce paper waste and printing costs, please contact us today.

Teachers can request that students hand in their term papers or presentations on a memory stick instead of printing them out.  This is especially handy for teachers when the assignment is done in a Word document because the teacher can then use Word’s Track Changes feature to easily edit and grade the assignment on their computer.  While some teachers may miss marking up papers with their red pen, they will have the satisfaction of not wasting paper products.

Companies are also frequently using customized USB memory sticks to distribute their marketing collateral to prospective customers.  Instead of printing thousands of brochures that can become quickly outdated, you can pre-load your customized memory stick with an electronic version of your brochure or other hand outs.  Then, when the information on the brochure needs to change, you simply update the file and replace it on the memory sticks, thereby saving money on reprinting new brochures.

Handing out USB memory sticks customized with your company’s logo not only offers a fun, affordable branding opportunity but it also offers your customers a useful tool that they can use in their everyday business while getting a regular reminder about your company.  Too often people throw away the brochures and marketing pieces they receive in the mail or at tradeshows which further contributes to our over-full landfills.  You can rest assured that a customized memory stick will be used again and again by your customers rather than ending up in the garbage with you competitors’ printed brochures.

Contact us today for a free quote on customized memory sticks for your school or business.